Majority of Viewers Would Not Watch Online Broadcast of Woman Giving Birth
More than half of viewers will read or discuss coverage of birth on social networks
Flemington, NJ, November 10, 2009 – A new media study among 303 viewers of a news clip discussing a woman who plans to broadcast coverage of her giving birth on the internet revealed that the majority of viewers (75%) reported that they would not watch the coverage of the delivery.
The study was conducted by HCD Research using its MediaCurves.com® website on November 9-10 to obtain viewers’ perceptions of a news clip about a pregnant woman documenting her pregnancy online as a way to educate others. To view interest curves and detailed results go to: www.mediacurves.com.
The majority of viewers (53%) did not think there was educational value in broadcasting video coverage of child birth on the internet. In addition, the majority of viewers (60%) did not think it was ethical to put such video content online. The majority of viewers (52%) reported that they might use online social media to read or discuss the coverage of this delivery with 40% reporting that they might use Facebook to read about or discuss the coverage of this woman giving birth.
Among the findings:
Would you watch this online broadcast a woman giving birth?
Do you think there is educational value of broadcasting video coverage of child birth on the internet?
Do you think it is ethical to put video content of a woman giving birth on the internet?
Please select all the social media that you might use to read or discuss the coverage of this birth. Select all that apply.
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Total
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Facebook
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40%
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MySpace
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19%
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Twitter
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17%
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LinkedIn
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3%
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Blogs
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17%
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Digg
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2%
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Other
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10%
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While viewing the video, participants indicated their levels of agreement by moving their mouse from left to right on a continuum. The responses were recorded in quarter-second intervals and reported in the form of curves. The participants were also asked to respond to post-viewing questions.
Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net). You can also receive updates from MediaCurves.com by following us on Twitter: http://twitter.com/mediacurves and Facebook: http://www.facebook.com/pages/Flemington-NJ/MediaCurves/86691908820
HCD Research is a marketing and communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or call HCD Research at 908-788-9393. MediaCurves.com® (www.mediacurves.com) is a media measurement website that provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements.
I cannot believe that somebody is ready to broadcast their birth.
this woman is saying as a teacher she wants this to be a learning experience and I think she just wants to be on a reality tv show and this is how she is going about getting that kind of exposure to be considered for a reality tv show. I think she is a terrible example for anyone!
do not agree with this type of video
I feel that it is up to the individual whether or not they share their experience with others. it can be helpful in the right setting. For example, new mothers can view it through online communities and learn & benefit from it. That is not unethical. That is not disgusting or distasteful. I am a mother and would have used something like this if it was available to me.
Interesting concept or idea. I don't know if I would watch more than one live birth, but again, after I tried it, I might change my mind.
As I said before, definitely, new idea!
I would not choose to watch an online birth. I am a retired nurse and I think viewing would possibly be educational to someone who hasn't seen the miracle of birth. But...as a mother, giving birth is a very private moment that I would not have shared with the world.
The woman is self - involved and looking for attention and a media presence. I feel sorry for her child - because the child will never be as important to the mother as she is to herself.
What is appropriate for some may not work for others!
Wow, that one was interesting.....
I think too many people use the internet for their own few minutes of fame. Some things are not meant to be viewed by all, and this is one of them.
I was impressed with the willingness of this young lady to be open and honest about childbirth.
There may be some educational value for some women...but we do nit want the internet flooded with this sort of stuff...
Dislike this very much..One thing not considered is what will happenb is complications arise, and then the Doctor is recorded and the Lawyers will make the most of it. We have heard several Doctors prohibit cameras in the delivery room just for this reason. The professional function much better with their team on the scene without onlookers. We have been told many times the onlookers require more attention than the mother to be.
I think for educational purposes only that it's ok to show a live birth.
She's gona make money some how
it should be available by invite only or some way that people request to see it and get a link to it and they can't right click it or rebroadcast it without permission
This was a very interesting study, that is just absolutely disgusting for anyone to want to do that online, from what i heard she just wants to get in history book for doing this it's not really for the benefit of our young making better choices in sex
It is wrong. That's why they have classes
I'm really undecided about this
I really have mixed feelings, it is a indivdual thing, it is up to each person, but both should be ok with it if not it should not be done
I think its ok. Nobody complaining about porn
You're wrong. Many adults are complaining about porn. Do you realize how many deviates watch online porn, and then go out and commit a horrible crimes. This video won't be showing the things seen on pornographic sites, but it's simply a personal situation, not for the eyes of teenagers who might get the wrong idea about giving birth. It's purely a lovely time, that I don't believe will come across to teenagers hearing her scream in pain. It just might stop them from having sex, but that's not supposed to be the point of the video.
I would not given it any comment because I think she is crazy
nothing to add except that my thoughts on this subject are pretty negative.
I can't believe that woman is a teacher! She definitely has severe mental problems wanting to broadcast her private moment for the world to see (eeew!!!) Someone should tell her that there is a difference between good and bad attention, because she is clearly seeking some attention, and it's going to back fire on her. She's not even thinking about how her child will feel if they ever saw what their selfish attention seeking mother put them through.
This is totally disgusting.
There are certian things that should not be aired on tv!
I don't see the benifit of giving birth on the internet anything could go wrong including the death of the child or mother
they show it on tv already why not the internbet
i think what she did was so uncalled for
the world is changing- I think this could end up being very educational
Really? nothing else better to do.
I personaly do not want anyone in the birthing room but my mom or my husband.
I think she should show it all! Especially the icky parts. It might keep teens from having sex (even with a condom).
Interesting thought, but the focus of educating children should be in the hands of parents and educators, not the internet.
I dont feel that childbirth should be for everyone to see only family.
I think it would be good to see a child born.
Broadcast to a limited, invited audience, with permission granted to access the broadcast is a bit different from a public broadcast that is open for anyone in the world to view.
wonderful that they would share this wonderful gift with us
we have beheadings, shootings, torture on the internet and many births on TV
she should not be given an epidermal or ANY drugs so she can "TEACH" girls how much pain the birth process entails. Maybe they will think twice about being sexually active.
I think it would be a great idea because if some younger people will see the viedo, then they would know what they are getting into if they get pregnant
I feel that it is a very private matter. For learning and understanding purposes, there are books available for prospective parents to read and discuss together. There is no reason for perfect strangers to share this moment live and in living color. Personally, I find that repulsive.
I'm glad that they clarified that there would be no camera between her legs, but then I question, "what's the purpose of the video"? Yes, you get to see her pushing and experiencing the beginnings of childbirth, but for real education, it seems they would have the final shots as well. I liked the idea more after seeing her interview, although it's not really of interest to me.
It was interesting because I thought that it was going to be graphic but its not what i thought
I've aided in the birth of my sister's babies and feel that this video would help those in my situations. It is truely a mircle to see!
i think this woman wants her fifteen minutes of fame so she is allowing the internet to do this for her. she thinks she will become famous. i think giving birth to a baby is very personal and private and it should not be aired all over the world
No telling what age group would be watching with or without permission. The younger ones would be scared to death, blood and all. Certainly would need close control. Should be used in the obgyn office, perhaps.
yuk, who want to see that wench give birth to some stinking little brat?
As a teacher she should be aware that couples attending birthing classes have the opportunity to view live births in the privacy of a classroom.
I agree that this is in line with a reality show, and personally I would not watch it. This is a beautiful moment to be shared with your mate, not the world.