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Iranian Protests vs. Madoff vs. Sanford Headlines

by MediaCurves (Administrator #211357) on Thursday, July 2, 2009 @ 12:00:00 AM (#1350)

One-Third of Americans Say Iranian Election Demonstrations are Lacking in Media Coverage
Majority of Americans (88%) report being engaged in Iran election situation

Flemington, NJ, July 6, 2009 – A new national media study among 1,850 Americans revealed that one-third of respondents reported that the demonstrations and protests in Iran are not being covered enough by American media.

The study was conducted by HCD Research using its MediaCurves.com® website on July 1, to obtain Americans’ perceptions of the media coverage regarding the demonstrations and protests in Iran as a result of the recent election. To view detailed results go to: www.mediacurves.com.

A similar, associated study was also conducted regarding the amount of media coverage of the recent celebrity deaths. The majority of respondents (63%) reported that Michael Jackson’s death had received far too much media coverage, compared to 7% of respondents who reported that situation in Iran received too much media coverage.

Among the study findings:

“With regard to the topic of the Iranian election demonstrations and protests, indicate whether or not you feel the media coverage is appropriate.”

	Total
Too much coverage	7%
Appropriate coverage	61%
Not enough coverage	33%

“Please indicate how engaged you are in this specific topic (Iran) when you are exposed to it in the media.”

	Total
Extremely engaged in the topic	16%
Engaged in the topic	37%
Somewhat engaged in the topic	35%
Not at all engaged in the topic	11%

“With regard to the topic of Michael Jackson’s death, indicate whether or not you feel the media coverage is appropriate.”

	Total
Too much coverage	63%
Appropriate coverage	36%
Not enough coverage	2%

“Please indicate how engaged you are in this specific topic (Michael Jackson’s death) when you are exposed to it in the media.”

	Total
Extremely engaged in the topic	13%
Engaged in the topic	29%
Somewhat engaged in the topic	38%
Not at all engaged in the topic	20%

Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net). You can also receive updates from MediaCurves.com by following us on Twitter: http://twitter.com/mediacurves and Facebook: http://www.facebook.com/pages/Flemington-NJ/MediaCurves/86691908820

About MediaCurves.com

MediaCurves.com® (www.mediacurves.com) is a media measurement website that provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements. For more information on mediacurves.com, please contact Barbara Taylor, director, MediaCurves.com, at (908) 483-9146 or barbara.taylor@hcdi.net. MediaCurves.com is a service of HCD Research, a marketing and communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or call HCD Research at 908-788-9393.

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RE: Iranian Protests vs. Madoff vs. Sanford Headlines

by jjdwoods (User #219990) on Monday, July 6, 2009 @ 8:45:22 PM (#1355)

I think that the US should let the I ranians run there own country and that the US should start to worry about our cuontry.The US has been worrying about other country's and the Us has let our country go to hell.I think it is about time for the US to start doing things for the people of the US.This country has been going down hill ever sicne we started to help the I ranians to much that they forgot on whats going on in our on country.I think that we shuold start doing what needs to be done in our country and stay the heck out of the other country's.I think that the US would not like it if anther country was trying to tell us what to do and how to run our country.I think the US should back down and do for our country.That is just the way i feel.

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RE: Iranian Protests vs. Madoff vs. Sanford Headlines

by Ben at Mediacurves (Administrator #224968) on Wednesday, July 8, 2009 @ 1:33:41 PM (#1365)

Really insightful comments, thanks for your feedback!

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