MediaCurves.com

Americans Say Religious Ceremonies and TV Ads Don't Mix After Viewing Ad for Super Bowl Contest

2011-01-13 00:00:00.0

Flemington, NJ, January 13, 2011-- A new media study among 622 Americans revealed that the majority reported that it was inappropriate to use religious ceremonies in TV ads after viewing an ad submitted to PepsiCo and Frito-Lay as part of the contest.

Clemens Loses Support of Baseball Fans and Non-Baseball Fans Alike

2010-08-20 00:00:00.0

Flemington, NJ, August 18, 2010 -- A new media study among over 1,400 baseball fans and non-baseball fans in 2 studies, one conducted in 2008 and another conducted on August 19, 2010 revealed that support for seven-time Cy Young winner Roger Clemens has dramatically decreased.

New Nike World Cup Ad Wouldn't be in the Running for Top Super Bowl Ads

2010-05-24 00:00:00.0

Flemington, NJ, May 24, 2010 -- Results of a new national media study among 300 viewers of a new Nike commercial featuring the World Cup competition revealed that the ad ranked 18th when compared to ad scores from this years Super Bowl ads.

New Nike Ad Featuring Tiger Causes Confusion and Skepticism Among Viewers

2010-04-08 00:00:00.0

Flemington, NJ, April 8, 2010 -- Results from a national media study among 600 Americans revealed that viewers reported feeling confused and skeptical while watching a new Nike ad featuring Tiger Woods.

Tiger out of the Woods with Majority of Viewers Reporting Apology was Sincere

2010-02-19 00:00:00.0

Flemington, NJ, February 19, 2010 -- Results from a national media study among 1,090 Americans revealed that the majority of viewers (60%) indicated that Tiger Woods apology was sincere after viewing a video clip from his press conference earlier today.

Super Bowl Ad Scores Continue to Decline Compared to 2008 and 2009 Ads

2010-02-09 00:00:00.0

Flemington, NJ, February 9, 2010 -- Results of a national study that compared the 2008 and 2009 Super Bowl ads against this years ads revealed that the top five ads in 2010 scored statistically lower than the top five ads from similar studies conducted in 2008 and 2009.

All-Pro Running Back Ray Rice Teams with National Firm to Introduce Winning Super Bowl Ads

2010-01-29 00:00:00.0

Flemington, NJ, January 28, 2010 -- HCD Research announced today that Ray Rice, an all-pro running back for the Baltimore Ravens will introduce the winning Super Bowl ads for the firms national study among viewers of Super Bowl XLIV.

Viewers Say Mark McGwire Would Not Have Broken Home Run Record Without Steroids

2010-01-14 00:00:00.0

Flemington, NJ, January 14, 2010 -- A new media study among 303 sports fans viewing an interview with Mark McGwire discussing his steroid use revealed that the majority of respondents (81%) did not think McGwire could have broken the home run record without using steroids.

Viewers Split on Whether Tiger's Alleged Affairs will Influence Purchase of New Video Game

2010-01-08 00:00:00.0

Flemington, NJ, January 8, 2010 -- A new media study among 314 viewers of a news clip featuring the new alleged affairs would influence their purchasing decisions.

Viewers Believe Fiancee of Chris Henry Should be Investigated Regarding His Death

2010-01-07 00:00:00.0

Flemington, NJ, January 6, 2010 -- A new media study among 302 viewers of an interview with Chris Henry.