Flemington, NJ, April 8, 2011 – A new national study among 4,147 self-reported Democrats, Republicans and Independents revealed that Americans’ perceptions of the budget impasse remained virtually unchanged with respondents indicating that both parties are to blame after viewing John Boehner’s speech on budget cuts.
The study was conducted during April 6-7 by HCD Research, to obtain Americans’ perceptions of John Boehner after viewing a video of a speech in which he referenced the budget cuts.
Respondents were asked to rate John Boehner on a scale from 1-7 regarding likeability, believability and sincerity, with 1 representing “not at all strong in this attribute” and 7 representing “extremely strong in this attribute.”
Among all parties there was no significant movement regarding John Boehner’s personal attribute ratings after viewing his speech. Furthermore, the majority of respondents believe that both parties are responsible for the lack of agreement on the budget with 46% of Democrats, 48% of Republicans and 59% of Independents reporting that both parties are at fault.
Among the Findings:
Please rate Speaker of the United States House of Representatives John Boehner on the following attributes where 1 represents “Not at all strong” in this attribute and 7 represents “Extremely strong” in this attribute
|
|
Democrat |
Republican |
Independent |
|||
|
|
Pre |
Post |
Pre |
Post |
Pre |
Post |
|
Likeability |
3.52 |
3.32 |
4.90 |
5.03 |
3.95 |
3.97 |
|
Believability |
3.46 |
3.27 |
4.90 |
5.07 |
3.87 |
3.88 |
|
Sincerity |
3.54 |
3.35 |
5.03 |
5.19 |
4.01 |
3.96 |
Please select the response that best describes who is responsible for the lack of agreement on the budget.
|
|
Democrat |
Republican |
Independent |
|||
|
|
Pre |
Post |
Pre |
Post |
Pre |
Post |
|
Democrats |
11% |
11% |
38% |
40% |
18% |
18% |
|
Republicans |
40% |
40% |
9% |
9% |
17% |
18% |
|
No One |
2% |
3% |
2% |
2% |
6% |
5% |
|
Both Parties |
47% |
46% |
51% |
48% |
60% |
59% |
Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net). You can also receive updates from MediaCurves.com by following us on Twitter: http://twitter.com/mediacurves and Facebook: http://www.facebook.com/pages/Flemington-NJ/MediaCurves/86691908820
HCD Research is a marketing and communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or call HCD Research at 908-788-9393. MediaCurves.com® (www.mediacurves.com) is a media measurement website that provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements
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