Flemington, NJ, November 21, 2008 – A new national study among 115 Americans revealed that the majority (64%) reported that the U.S. Government should not bailout the Big Three auto manufacturers and taxpayers should not have to fund mismanagement by automaker leaders.
The study was conducted by HCD Research during November 18-20 to obtain Americans’ perceptions of a CNN News report regarding the proposed U.S. Government bailout of the “Big Three” automakers. To view agreement curves and detailed results go to: www.mediacurves.com.
The majority of respondents (68%) reported that the funds allocated for the government bailout plan were not being divided wisely. In addition, 62% of total respondents agreed that these funds were being spent too quickly.
Among the findings:
Do you think that the U.S. Government should allocate some of the financial package bailout money toward bailing out the Big Three auto manufacturers (Ford, General Motors and Chrysler)?
|
|
Total |
Male |
Female |
|
Yes |
22% |
22% |
23% |
|
No |
64% |
64% |
64% |
|
Not sure |
14% |
14% |
13% |
What is the main reason you think the “Top Three” auto companies should not be bailed out?
|
|
Total |
Male |
Female |
|
U.S. citizens should not be asked to fund mismanagement by automaker leaders. |
62% |
63% |
62% |
|
The auto industry should not use resources from the financial package funds. |
1% |
3% |
0% |
|
Other industries will take it as an example and look to be bailed out as well. |
15% |
15% |
15% |
|
The funds for the financial package are already being spent too quickly. |
0% |
0% |
0% |
|
Too risky. Not enough confidence that this auto bailout will help the top automakers return to profitability. |
|
|
|
|
Other |
3% |
5% |
0% |
While viewing the video, participants indicated their levels of agreement by moving their mouse from left to right on a continuum. The responses were recorded in quarter-second intervals and reported in the form of curves. The participants were also post-viewing questions.
The Media Curves web site provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements.
Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net).
|
 Send This Thread to a Friend |
