Flemington, NJ, December 21, 2009 – A new media study among 1,003 Americans revealed that the most memorable celebrity gaffe of 2009 was the Tiger Woods scandal, which received 38% of the votes.
The study was conducted by HCD Research using its MediaCurves.com® website during December 18-21, to obtain Americans’ perceptions of the top 10 celebrity gaffes of the year. To view detailed results go to: www.mediacurves.com.
Among the other most memorable celebrity gaffes were Kanye West’s interruption at the Video Music Awards, which received 15% of the votes, and Chris Brown’s assault of Rihanna, which received 11% of the votes. The release of former Miss California, Carrie Prejean’s sex tapes was rated as the least memorable, receiving 1% of the votes for the most memorable celebrity gaffe this year.
Among the findings:
Please select from the list below the celebrity moment of this past year that you think was most memorable:
|
|
Total
|
|
Tiger Woods alleged affairs revealed after car accident
|
38%
|
|
Kanye West interrupts Taylor Swift's acceptance speech at the Video Music Awards
|
15%
|
|
Chris Brown exposed for assaulting his ex girlfriend, Rihanna
|
11%
|
|
Balloon boy, Falcon Heene, admits balloon flight was a hoax for press coverage
|
8%
|
|
Scientists involved in "Climategate" emails exposed for hiding data that did not support global warming
|
8%
|
|
Jon and Kate Gosselin announce their divorce on their show
|
8%
|
|
David Letterman admits to being the victim of an extortion attempt involving his affairs with female staffers
|
5%
|
|
South Carolina Governor, Mark Sanford admits to having an extramarital affair
|
3%
|
|
Adam Lambert displays sexually suggestive choreography and kisses a man at American Music Awards
|
2%
|
|
Former Miss California model, Carrie Prejean’s sex tapes revealed
|
1%
|
Editors/Reporters: For more information on the study, or to speak with Glenn Kessler, president and CEO, HCD Research, please contact Vince McGourty, HCD Research, at (908) 483-9121 or (vince.mcgourty@hcdi.net). You can also receive updates from MediaCurves.com by following us on Twitter: http://twitter.com/mediacurves and Facebook: http://www.facebook.com/pages/Flemington-NJ/MediaCurves/86691908820
HCD Research is a marketing and communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or call HCD Research at 908-788-9393. MediaCurves.com® (www.mediacurves.com) is a media measurement website that provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements.
Send This Thread to a Friend
