Flemington, NJ, March 6, 2009 – A new study conducted among 1,150 American Idol viewers revealed that Simon Cowell was ranked the highest when asked which judge viewers would most likely want to see drunk, who they would most likely cheat on a test off of and who they think is the smartest. Paula Abdul was ranked highest when asked which judge viewers would want to get fashion advice from and which judge would be most willing to give them an autograph. Kara DioGuardi, by a slight margin, was ranked the highest when asked which judge they would most want to be stuck on a deserted island with.
The study was conducted by HCD Research during March 4-5, 2009, to obtain American Idol viewers’ perceptions of the judges.
Among the findings:
“Which of the following American Idol judges would you want to give you fashion advice?”
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Simon Cowell |
22% |
|
Paula Abdul |
36% |
|
Randy Jackson |
13% |
|
Kara DioGuardi |
29% |
“Which of the following American Idol judges would you rather be
stranded on a deserted island with?”
|
Simon Cowell |
25% |
|
Paula Abdul |
25% |
|
Randy Jackson |
24% |
|
Kara DioGuardi |
26% |
“Which of the following American Idol judges do you think is the smartest?”
|
Simon Cowell |
64% |
|
Paula Abdul |
7% |
|
Randy Jackson |
20% |
|
Kara DioGuardi |
9% |
“Which of the following American Idol judges would you most like to see drunk?”
|
Simon Cowell |
49% |
|
Paula Abdul |
27% |
|
Randy Jackson |
15% |
|
Kara DioGuardi |
9% |
“If you were to see one of the American Idol judges out in public, which do you think would most willing to sign an autograph for you?”
|
Simon Cowell |
7% |
|
Paula Abdul |
53% |
|
Randy Jackson |
29% |
|
Kara DioGuardi |
11% |
“Which American Idol judge would you be most willing to copy off of if you
were sitting next to them in class?”
|
Simon Cowell |
54% |
|
Paula Abdul |
11% |
|
Randy Jackson |
17% |
|
Kara DioGuardi |
18% |
The Media Curves web site provides the media and general public with a venue to view Americans’ perceptions of popular and controversial media events and advertisements.
HCD Research specializes in conducting communications research for the pharmaceutical, food and beverage, financial and entertainment industries, among others.
Headquartered in Flemington, NJ, the company's services include traditional and web-based communications research. For additional information on HCD Research, access the company’s web site at www.hcdi.net or 908-788-9393.
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